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Promoting an informed debate around alcohol’s impact on society

Our purpose is to advance the use of the best available evidence in public policy decisions on alcohol.


13383New film shows how alcohol marketers target vulnerable people and children

News Article

New film shows how alcohol marketers target vulnerable people and children

23rd July 2026

13366Alcohol, crime and public judgements: what shapes the public’s view on punishment?

Blog Post

Alcohol, crime and public judgements: what shapes the public’s view on punishment?

Dr Carly Lightowlers

21st July 2026

Featured Publication

Now you see it, now you don’t

January 2026

Twitter

“Couldn’t get this advert out of my head… I relapsed after 15 years.”

Our new film investigates how digital alcohol marketing targets the most vulnerable – and why regulation hasn’t caught up.

🎬 Watch our latest film, “Digital Intoxication”:

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This sounds familiar.

A major Guardian investigation reveals 235 lawsuits have been filed by ultra-processed food giants against governments since 2010, challenging labelling rules, marketing restrictions and junk food taxes. Three-quarters were…

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‘The Guardian view on pubs: Communal spaces where people can share big moments are a vital part of our shared life.’

IAS will soon be publishing a report on publicans’ views of policies to reduce alcohol harm, including tackling cheap, off-trade alcohol.

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Diageo’s new boss “plans to invest heavily in the fast-growing ‘ready-to-drink’ beverages category, in a bid to attract younger drinkers to Diageo’s brands”, according to the FT.

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IAS plays a vital role in identifying gaps in research, highlighting blind spots for government, and narrowing the divide between research and policymaking.

Professor Linda Bauld, OBE

Alcohol Alert

June 2026

Alcohol alert

Read this month’s Alert

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Podcast

Our monthly podcast features interviews with experts from across the sector.

Alcohol and cancer: fighting back against misinformation

Melissa Dando – World Cancer Research Fund
Susan Taylor – Balance North East

June 2026

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